Jio Kopitiam

A fusion hawker to increase its brand and product awareness

Campaign Objective:

Jio Kopitiam has stalls with different types of cuisine such as modern zichar, mookata Thai BBQ and western food. The main objective is to drive awareness of Jio Kopitiam and their new menu.

Campaign Description:

We assist them in increasing organic reach through influencer campaign management. 3 influencers were engaged to share their genuine dining experiences and the campaign managed to gain around 150K views on TikTok.